Tag Archives: Student Work

Student-Operated Enterprises Storefront in Bookstore

Student-Operated Enterprises Storefront

A storefront in the Berry College bookstore is providing a new avenue of experience for  student-operated enterprises while also making it easier to purchase Angus beef, cage-free eggs, cheese, hand-woven creations, honey, handcrafted furniture and other items produced by Berry students.

Previously, products were only available online and at occasional events such as on-campus markets held each fall and spring.

“We have sales experience and marketing experience, and now we are pairing that with retail marketing, staffing and cash management experience,” said senior Ben Lord, student director of the enterprises program. “There are a lot more moving parts when you’re running a store, and students are involved with every part of the process.”

Lord appreciates the opportunity the storefront provides for customers to talk directly with the students who developed the products they are purchasing.

“They’re not just purchasing the product itself,” he said. “They’re purchasing part of Berry’s culture.”

The store is open 8:30 a.m. to 4 p.m., Monday through Friday, and 10 a.m. to 3 p.m. each Saturday. Click here to learn more about the products available through student-operated enterprises and to shop online.

Student media coverage

Story by student Kendall Aronson; photos by student Rette Solomon

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Berry Volleyball Celebration

WORTH A VIEW: It’s been another exciting fall for Berry athletics, punctuated by national rankings in volleyball and football. Fans can enjoy enhanced live-streams of both sports thanks to a new partnership between Viking Fusion and the college’s sports information office.

Students gain valuable experience while producing sports programming for alumni and other fans.

Students gain valuable experience producing sports programming for alumni and other fans. Photo by student Andrea Hill.

Do you love Berry sports but simply can’t make it back for events as often as you’d like? Not to worry! Thanks to a new partnership between the college’s sports information office and Viking Fusion, you can now enjoy a premium viewing experience from the comfort of your favorite easy chair.

Most Berry home events are already live-streamed, but the new collaboration is delivering what organizers describe as an “ESPN3-quality broadcast” with multiple camera angles, interviews and other enhanced features.

All home football games and conference volleyball matches are already available in the new format, with women’s and men’s basketball following in early November and softball next spring.

“No other school in our league is doing anything like this,” said Blake Childers (15C), director of sports information and promotions. “We’re excited to be the first ones who are able to bring the viewers a broadcast like this.”

Steven Hames, Viking Fusion adviser, said plans for the collaboration were set in motion by the acquisition of a new piece of equipment called a JVC switcher.

“With this switcher, we are now able to provide replays and do even more enhanced graphics and things that we were not able to do before,” he said. “That adds a whole lot to the viewing experience.”

In addition to providing greater visibility for Berry’s student-athletes and an improved viewing experience for alumni and other fans of Viking athletics, the partnership also provides valuable work opportunities for students in sports communication and other majors.

Go to berryvikings.com to view these free productions.

By student writer Cassie LaJeunesse

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Charlie MorganCharlie Morgan never imagined when he chose Berry that his “head, heart and hands” experience would involve a flock of 200 Red Star hens. As general manager of Blue Hen Eggs, the senior history major is responsible for the day-to-day operations of an innovative free-range, grass-fed egg enterprise based in a mobile chicken coop on The Berry Farms property across from main campus. In its first year, the new student enterprise has already developed a strong following among the general public and local restaurants.

“It’s been a blast,” Morgan said. “There was a learning curve, as I’d never been around poultry before, but it felt good to learn something I didn’t know before and make money at it. I found out I like the business side of things and can run a business if I have someone to show me the basics.”

Through involvement with Blue Hen Eggs, Morgan discovered an interest in business management he hopes to cultivate after graduation. A summer internship further narrowed his focus to digital marketing. He credits Berry for helping him to find his niche.

“I’m studying history, I have a job in agriculture, and I’ve learned how to work in conventional business settings,” he said. “I’ve gotten the whole package.”

Click here to read more about the growing presence of Berry’s student enterprises in the local marketplace.

Story by Maxine Donnelly, senior student writer, philanthropic communications; image by student photographer Sara Leimbach

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